Mr. Herbert Link was born in Bangkunprom, near the new Bank of Thailand, in Bangkok, on August 5, 1910. He was interned in India during World War I and came back to Thailand in 1927 and decided to join the company as a management trainee in December 1932, at the age of 22.

Having worked in all departments and sections of the company, in 1939, when Mr. Adolf Link decided to return to Germany, Mr. Herbert Link was asked to lead B. Grimm. During that same year, he had also wed to his life-long partner, Alma Link.

One week after their wedding, World War II started. While many businesses were forced to close down due to the economic crisis during the war, Mr. Herbert Link continued to venture into other prospects. Some of the successful ideas had been to import goods from Germany, through Siberia railway, to export tin to Germany, to import microscopes and artificial black teeth for betel nut chewers from Japan, and sales of cartoons and camera boxes from Japan.

As World War II ended in 1945, B. Grimm was asked to close the business temporarily, as it was owned by a German Family. During that time, the family was under house arrest. Documents, equipments and stocks were ceased and confiscated. The company re-opened in 1947 and continued to prosper. Mr. Herbert Link carried the B. Grimm legacy for another 40 years, with emphasis on importing high quality consumer goods from Germany and on providing the best quality work on various infrastructure projects.

Mr. Herbert Link strongly believed that the family's success depended greatly on the support of the Thai community. He was known to have said that without the Thai people, Thai religion and support from the Royal Family, B. Grimm would not be where it is today. He took every opportunity possible to contribute to the community during his active membership of 45 years with The Rotary Club of Bangkok, where he was also the chairman for a certain period of time. He also opened two schools in the province, in the areas where there were no schools prior, A.H Link School in Petchburi Province and B. Grimm School in Prachinburi Province. The two schools are still in existence as of today.

Mr Herbert Link passed away on January 25, 1993, at the age of 83.